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Privacy Policy​

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Penny Crayon Custom Clothing is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement and the UK General Data Protection Regulation (UK GDPR).

We may change this policy from time to time by updating this page. You should check this page periodically to ensure that you are happy with any changes. This policy is effective from 1st January 2025

 

1. Information We Collect

 

We may collect and process the following information when you use our website or place an order:

  • Identity and Contact Data: Name, job title, contact information (including email address, delivery, and billing addresses).

  • Demographic and Preference Data: Information such as postcode, preferences, and interests relevant to customer surveys and/or offers.

  • Transaction Data: Details of products or services you have purchased from us, including customisation details (logos, designs, etc.).

  • Usage Data: Other information relevant to customer surveys and market research.

  • Technical Data: Information about your visit, including IP address and browser type (collected via cookies and analytics).

 

2. What We Do with the Information We Gather (Lawful Basis)
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We require this information to understand your needs and provide you with a better service, and in particular for the following purposes, based on the following lawful bases under UK GDPR:

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3. Security

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We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

 

4. How We Use Cookies

 

A cookie is a small file that asks permission to be placed on your computer's hard drive. Once you agree, the file is added, and the cookie helps analyse web traffic or lets you know when you visit a particular site.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not.

A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

Your Choice: You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website. Note: For full UK GDPR compliance, we use a dedicated cookie consent tool to obtain your clear consent before placing non-essential cookies.

 

5. Links to Other Websites

 

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites, and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

 

6. Your Rights and Controlling Your Personal Information (UK GDPR)

 

Under the UK GDPR, you have the right to restrict the collection or use of your personal information. You can do this in the following ways:

 

Opting Out of Marketing

 

  • Whenever you are asked to fill in a form on the website, look for the box you can click to indicate that you do not want the information to be used for direct marketing purposes.

  • If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at [YOUR INPUT HERE - Email address for privacy inquiries, e.g., privacy@pennycrayon.co.uk].

 

Data Subject Rights

 

You have the right to request details of the personal information which we hold about you. Furthermore, under UK GDPR, you have the following rights:

  1. Right to Access: The right to request a copy of the personal information we hold about you (a Subject Access Request, SAR) at no cost.

  2. Right to Rectification: The right to ask us to correct any information you believe is inaccurate or incomplete.

  3. Right to Erasure ('Right to be Forgotten'): The right to request that we delete or remove personal data where there is no good reason for us to continue processing it.

  4. Right to Restrict Processing: The right to object to the processing of your personal data in certain circumstances.

  5. Right to Data Portability: The right to obtain and reuse your personal data for your own purposes across different services.

 

Third-Party Sharing

 

We will not sell, distribute, or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting only if you tell us that you wish this to happen.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible at the contact address below. We will promptly correct any information found to be incorrect.

 

Contact Details for Subject Access Requests and Privacy Inquiries

 

Penny Crayon Custom Clothing

Email: studio@pennycrayon.co.uk

Address: 11 Melody Drive, Loughborough LE12 7UU

Purpose

 

Order Fulfilment

 

Internal Record Keeping

 

Product & Service Improvement

 

Marketing Communications

 

 

Market Research

 

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Website Security

Lawful Basis for Processing (UK GDPR)

 

Performance of a Contract (To process your order, manage payment, and deliver your custom clothing).

 

Legitimate Interest (For effective business administration, financial records, and service management).

 

Legitimate Interest (To analyse customer feedback and website usage to improve our offerings).

 

Consent (To periodically send promotional emails about new products, special offers, or other information which we think you may find interesting, where you have opted in).

 

Legitimate Interest (To contact you for market research purposes by email, phone, or mail, to understand our customer base and customise the website according to your interests).

 

Legitimate Interest (To prevent fraudulent transactions and ensure the security of our services).

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